When TaylorMade decided to develop the new Burner 2.0 Irons they really challenged the old "if it isn't broken, don't fix it" rule. They succeeded in their quest by incorporating several important engineering and design improvements with the new Burner 2.0 Irons.
Weight distribution was updated. With the short irons weight was repositioned higher to improve ball flight and was centered more to improve clubhead control. With the long irons, weight was moved back in the clubhead for easier launch, and toward the toe and heel for more forgiving and stable ball striking.
TaylorMade also incorporated differences in face thickness. The long irons incorporate the thinnest faces. Thicker faces were incorporated progressively through the middle and short irons. Why? Because thinner face thickness accentuates higher COR to promote distance in the long irons and beefier face thickness promotes improved feel in the short irons.
The new Burner 2.0 irons have been engineered to generate more distance and therefore each iron has consistent distance gaps from one to the next. The face is thinner. The toplines are progressive. Each shaft is unique to each club head. COR and MOI ratings have been maximized. TaylorMade took the #1 selling iron and made them even better.
The TaylorMade Burner 2.0 Iron Set consists of irons individually engineered, resulting in the enhancement of multiple club properties that promote distance, uniform distance-gaps, increased playability and better sound and feel. A multi-functional sole lowers the center of gravity and reduces turf-drag to make it easy to launch shots high and long, while the inverted cone in each clubface is strategically sized and shaped center of gravity location in each head is precision-placed to optimize long-, middle- and short-iron flight; high-coefficient of restitution faces promote fast ball speed for long distance in the long-irons.
TaylorMade also improved their multi-functional sole design by recessing the heel and toe and beveling the rear to reduce drag and promote more solid ball contact and they revamped their patented Inverted Cone Technology to deliver more predictable distance from club to club and shot to shot, and to enable faster ball speed on off-center hits.
To top all this off TaylorMade has showcased all these design changes with a hot new look. Their new "Burner Black" PVD finish looks great, is more durable and helps resist glare.
All in all the new TaylorMade Burner 2.0 Irons are just as long as the 2009 Burner Irons but they deliver improved playability, more refined feel and sound, and a really hot new look.
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